2018 gubernatorial ad roundup: March 23 edition


The countdown is on to the June 5 Republican and Democrat primaries, and Alabama’s gubernatorial candidates have taken to the airwaves and the internet with campaign ads in hopes of swaying Yellowhammer State voters to their side.

Since the end of the official qualifying period, only four of the major candidates have released official campaign ads: incumbent Gov. Kay Ivey, Mobile-Republican state Sen. Bill Hightower, former Alabama Chief Justice Sue Bell Cobb, and Tuscaloosa Mayor Walt Maddox.

Here are the ads the candidates have released this week:


Bill Hightower:

  • Title: Deeds
  • Published: March 23, 2018
  • Tone: Determined

Kay Ivey

  • Title: Moving Alabama Forward
  • Published: March 6, 2018
  • Tone: Encouraging and earnest

  • Title: Kay Ivey supports President Trump’s agenda
  • Published: March 6, 2018
  • Tone: Supportive

  • Title: Kay supports your right to bear arms
  • Published: March 6, 2018
  • Tone: Understanding

  • Title: Three hours
  • Published: March 13, 2018
  • Tone: Candid, confident


Sue Bell Cobb:

  • Title: Alabama Lifelong Learner Lottery – Pre-K 4 Funding
  • Published: March 19, 2018
  • Tone: Hopeful

  • Title: Does Alabama Have One Unsafe Bridge Too Many?
  • Published: March 21, 2018
  • Tone: Negative

Walt Maddox

  • Title: t
  • Published: January 26, 2018
  • Tone: Optimistic, compassionate 


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